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Amazon Prime Day 2023 is here, and it’s really like the holiday season in July. The 48-hour shopping event for Prime members delivers tons of discounts across nearly every type of product you could buy on Amazon.

Furthermore, if you’re in the market for anything Apple, you're most certainly in luck. You can save on iPads, AirPods, Macs, and even the Apple Watch. Ahead we’re breaking out the best discounts across Apple product categories; keep checking back as we update this as the deals are spotted. You can also sign-up for a 30-day free trial of Amazon Prime here.

Best Early Prime Day Apple Watch Deals

Apple Watch SE 2nd Gen 40mm GPS, $199 (was $249) at Amazon

In the world of smartwatches, nothing beats the second-generation Apple Watch SE in terms of value. At a 12% discount for just $219, you get a device that deeply integrates with the broader Apple ecosystem and offers a bevy of features on the device. You can choose between Starlight, Silver, or Space Gray for colors and expect a full 12 hours of screen time. In addition to the GPS 40mm, Amazon is also discounting the 44mm GPS to $249 from $279.

Apple Watch Series 8 41mm GPS, $279 (was $399) at Amazon

If you're after an always-on Retina display or all the features that Apple can pack into a smartwatch, consider the Series 8. It comes with either a 41mm ($329 from $399) or a 45mm ($359 from $429) vibrant and bright display that never turns off, and Apple's S8 system powers it on a chip that ensures watchOS runs smoothly. 

Best Early Prime Day iPad Deals

9th Gen iPad, $250 (was $330) at Amazon

Ahead of Prime Day 2023, Apple’s entry-level 9th Gen iPad is at the lowest price ever. For just $250, you get an iPad perfect for streaming, FaceTimes, gaming, web browsing, and reading. It features an expansive 10.2-inch Retina display and has a Home Button with Touch ID built-in for easy unlocking or authentication. More importantly, it’s powered by Apple’s A13 Bionic chip, ensuring a zippy experience, and iPadOS runs smoothly.

10th Gen iPad, $399 (was $450) at Amazon

Apple’s 10th Gen iPad is a unique and very colorful device that comes in pink, yellow, blue, or silver. Over the 9th Gen, it features a 10.9-inch Liquid Retina display powered by an A14 Bionic chip. It runs iPadOS 16 very swiftly; any task runs well here. It also places the front-facing ultra-wide camera on the longer side, making the 10th Gen iPad great for landscape orientation. Before Prime Day, you can save 8% and get the 10th Gen iPad for $399.

iPad Mini 6th Gen, $399 (was $500) at Amazon

The latest sixth-generation iPad Mini is an ultra-portable tablet and at $100 of it is a stellar deal. It boasts an 8.3-inch Liquid Retina display and can easily be held—and used—with just one hand. You can toss it in a bag, a purse, and sometimes in the pants' back pocket. When paired with a second-generation Apple Pencil, you can use it like a modern-day Moleskin notebook for drawing or taking notes. The iPad Mini supports any and all applications, plus you can split the screen in half to use two apps at once. Like the 10th Gen iPad, it comes in four colors.

iPad Air 5th Gen, $499 (was $600) at Amazon

Apple’s iPad Air effortlessly flows between work and play thanks to the tremendous power of the M1 Chip. It also lets this iPad run Final Cut Pro and Logic, Apple’s latest applications for the tablet. Moreso, though, when paired with a Magic Keyboard, the iPad Air can effectively replace a laptop if all your apps are available. It offers plenty of power, and the 10.9-inch Liquid Retina display provides an expansive, vibrant display to complete any task. It even supports Stage Manager, like the iPad Pro’ for a more-extensive multi-tasking experience.

12.9-inch iPad Pro 6th Gen, $1,050 (was $1,100) at Amazon

The most advanced iPad is seeing a fresh $50 discount. That’s right, the 12.9-inch iPad Pro is down to $1,050 ahead of Prime Day. It offers an incredibly immersive experience thanks to a Mini LED display that boasts ProMotion for a buttery smooth experience. It’s also the most powerful iPad in line with Apple’s M2 chip, which lets this crush any conceivable task you could attempt on an iPad. It also supports a new “hover” feature with the second-generation Apple Pencil, has Wi-Fi 6E, and still features Face ID for easy unlocking and authentication.

Best Early Prime Day Mac Deals

13-inch MacBook Air with M1, $749 (was $1,000) at Amazon

While this isn’t the lowest price, Amazon is taking $100 off the 13-inch MacBook Air with M1. It’s the entry point to the MacBook Air family, and it offers a tremendous amount of performance that scales for any task, from web-browsing multitasking to more complex photo or video edits. It’s also a fan-less design for quiet and cool operation, plus it offers crazy-long battery life.

15-inch MacBook Air with M2, $1,200 (was $1,300) at Amazon

Apple’s brand new 15-inch MacBook Air is $100 off ahead of Prime Day in four colors. You can pick between Starlight, Midnight, Silver, or Space Gray and score the entry-level model for just $1,200. That gets you the M2 Chip with 8GB of RAM and 256GB of solid-state storage to make macOS fly and let you get to work. It’s the largest MacBook Air ever, with an expansive and vibrant 15.3-inch Retina display. It also offers a great audio system and a larger trackpad for easy control.

14-inch MacBook Pro with M2 Pro, $1,800 (was $2,000) at Amazon

If you need more power, consider the 14-inch MacBook Pro with M2 Pro, which is down $100 at $1,900. The M2 Pro chip gives this laptop tremendous power thanks to a 10-core CPU and 16-Core GPU. This configuration also comes with 16GB of RAM and 512GB of solid-state storage. The other upgrades, asides from performance gains, is a bevy of ports, including an HDMI and SD card reader, but also a buttery smooth Mini LED display.

Best Early Prime Day AirPods Deals

AirPods 2nd Gen, $90 (was $130) at Amazon

You’re not dreaming; second-generation AirPods are under $100 ahead of Prime Day. These true wireless earbuds stick with the iconic, longer stem design that Apple first introduced, but they still provide an excellent listening experience with access to hands-free Siri and deep integration with the Apple ecosystem. They’re especially great for folks who don’t want a sealed-off experience from the rest of the world, as these don’t feature ear tips.

AirPods 3rd Gen, $140 (was $170) at Amazon

Apple’s third-generation AirPods mix the design of the AirPods Pro and classic AirPods into one. These are more compact with shorter stems but don’t feature silicone ear tips and instead stick with a curved plastic design that just nestles in your ear. These have an Apple-made drive in each earbud for rich, vibrant playback, and they toss in support for Spatial Audio with head-tracking. Plus, they still pair effortlessly with your Apple devices and feature “Hey Siri.”

AirPods Pro 2nd Gen, $200 (was $250) at Amazon

We called AirPods Pro second-generation must-have earbuds back in September of 2022 and stand by that claim. They offer some of the best active noise cancellation and transparency modes we’ve ever tested but pair that with long battery life and epic sound that doesn’t shy away from strong bass. Now ahead of Prime Day 2023, you can get the latest version of AirPods Pro for just $200.

AirPods Max, $449 (was $540) at Amazon

Apple doesn’t just make earbuds, but the technology giant also makes over-ear headphones. AirPods Max is an ultra-premium option with stainless steel, aluminum, and mesh canopy components for an ultra-cozy experience. These boast two dedicated processors to power the custom audio components and ensure a smooth experience in all operations. Like AirPods Pro, these feature two listening modes: active noise cancellation and transparency. Right now, at Amazon, you can save $100 on AirPods Max.

EarPods with Lightning Connector, $17 (was $30) at Amazon

While these aren’t wireless, we’d be remiss not to include some savings on EarPods. Apple’s wired earbuds with a dedicated in-line microphone and a Lightning port are discounted to $17 from $30.

Best Early Prime Day Apple Accessory Deals

In addition to savings on devices like AirPods, iPads, Macs, and Apple Watches, you can save on first-party Apple accessories ahead of Prime Day.

Prices are accurate and items in stock at time of publishing.